The Before + After Story (That Keeps Donors Giving)
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FREE WEBINAR

The Before + After Story (That Keeps Donors Giving)

Tuesday, March 31, 2026 at 2pm ET, 11am PT

Seating is limited so act fast!
The best way to keep your donors giving is to show them their gift made a difference in the world. Yet most organizations send their donors reports full of organizational accomplishments… instead of stories of transformation the donor made possible. And so, donors drift away because they never found out if their gift actually made a difference. There is a better way!

Join Steven Screen as he teaches you the "Before + After Story" structure for donor reporting. You'll learn how to write a simple 2-page donor reporting letter that increases donor retention and replaces expensive newsletters.

When you report this way, donors stick around and give more.

Here’s what Steven will cover in the 60-minute session on Zoom:

The three key ingredients of a powerful before + after story
How to write a 2-page donor reporting letter that replaces newsletters
Why 95% of donors care more about change than your programs
How to use before + after stories across all your fundraising to increase donor retention (and raise more money)
WEBINAR DETAILS:
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Tuesday

March 31, 2026
2pm Eastern
11am Pacific
  • 90
    DAYS
  • 22
    HOURS
  • 00
    MINUTES
  • 06
    SECONDS

Presented by

Steven Screen

Co-Founder
Steven Screen is Co-Founder of The Better Fundraising Company and lead author of its blog. With over 30 years' fundraising experience, he gets energized by helping organizations understand how they can raise more money. He’s a second-generation fundraiser, a past winner of the Direct Mail Package of the Year, and data-driven.

Register for the FREE webinar by filling out the form below.

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