Fundraising Success Story

Fun success story for you.

We’ve been working with a small nonprofit on the East coast for a little over a year.

Each year they do a summer appeal, and this summer the Better Fundraising team wrote and designed the appeal.  In past years their summer appeal has raised around $5,000, and our appeal this year raised $22,000.

Another thing that’s happening for this organization is this year they’re receiving more unexpected major gifts through the mail.  (This happens often to our clients during the first year we work with them.)  One of them was a $10k check from a donor whose highest previous gift was $1,000.

In a nutshell, here’s what we’re doing for this organization:

• We’re sending more fundraising to their donors.  We’re making sure their donors are regularly being given opportunities to help (by making a donation), and are regularly hearing about the effects of their giving.
• We’re being clearer about what happens when funds are not raised.  We’re not sensational in the least, just speaking the truth about what happens when people are unable to receive the help they need.
• We’ve added printed newsletters to their annual plan.  Each newsletter raises twice what it costs to print and mail.

That’s it. 

And this organization’s fundraising is WAY up! And hey, if you want to talk about how Better Fundraising can help your organization do the same thing, get in touch!