Major Gifts Engine| The Better Fundraising Company

 Major Gifts Engine 

 You can have a best-practices major donor management system up-and-running in 6 months 

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As you start 2025, if your organization could be doing a better job with your major donors, keep reading.

Our brand-new 6-month program will walk you step-by-step through installing a proven major donor management system for your organization.

This program will help you start keeping more of your major donors every year (which is a major key to sustained growth).  And you’ll lift your major donors to giving more and more.

Here’s what we’ll do together if you sign up.

Through a series of 1-to-1 meetings with you and anyone else from your organization that you’d like to attend, we’ll:
Show you all the elements of a best-practices major donor management system, and take an inventory of which ones you’re already doing
Decide how many major donors should be in your portfolio(s)
Help you install a proven system, custom-built for your organization, that takes into account your available time and labor, and anything unique about your particular situation
Make a plan for each donor for how to raise them to their goal (with as little additional work as possible)
Establish a revenue goal for each major donor in your portfolio
Analyze your major donor giving, then hand-select the donors that should be in the portfolio(s)

Here’s what we’ll do together if you sign up.

Through a series of 1-to-1 meetings with you and anyone else from your organization that you’d like to attend, we’ll:
Show you all the elements of a best-practices major donor management system, and take an inventory of which ones you’re already doing
Decide how many major donors should be in your portfolio(s)
Help you install a proven system, custom-built for your organization, that takes into account your available time and labor, and anything unique about your particular situation
Make a plan for each donor for how to raise them to their goal (with as little additional work as possible)
Establish a revenue goal for each major donor in your portfolio
Analyze your major donor giving, then hand-select the donors that should be in the portfolio(s)
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We’ll also do things like role-play major donor ask conversations, help you know what to ask for, how to prep majors before events, and how to have planned giving conversations.  You know, all those little (but important) things that come up when you’re doing major donor fundraising.

The best part is that the system is repeatable.  Once you learn the skills and set up the system, no one can take them away from you.  And we focus on helping you make the system a permanent part of your organization – regardless of staff changes.

As you might imagine, the ROI on building an effective major donor system is fantastic.

Here’s what this program is not:

It’s not a 1-hour lecture with lots of concepts but no specifics
It’s not $350 for a series of videos with a chance to ask questions
It’s not a long list of instructions that you have to figure out how to make work for your organization
It’s not a cheap program that shows you 1 thing and then sells you an expensive product that does the rest of the things

All of those things have their place, just not here.

   This program is for people who want to learn and install a proven major donor management system, who want personalized & expert help doing it, and a deadline to hold them accountable.  

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Experienced, expert 1-to-1 help like this costs $3,500 per month for 6 months, which totals out to $21,000.
The ROI on an investment like this is fantastic because it’s not a one-time income bump.  This is a valuable, evergreen system that you’ll use every year moving forward.

There’s a reason all the big nonprofits use a system like this to manage their major donors.  You might not have a “Major Gifts Department” with a staff of 15, but you can use the same system and principles to keep more of your major donors every year and reliably increase their giving.

And the earlier you do it for your organization, the faster you reach the next level of revenue and impact you’re striving for.

The key is to start.

For instance, if you start right away you’ll have your system and majors prepped for a fantastic 2025 year-end fundraising season.

This product is expressly designed for two types of nonprofits:

  • Organizations that have more than a few hundred donors and have raised enough money to have a cushion but don’t yet have a major donor program
  • Smaller organizations blessed with the revenue (usually from a handful of early-adopter major donors) to invest in a major donor program early in their development.
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We think Better Fundraising is the best partner in the world for those organizations because we’re experts at teaching and adapting best-practices into the context of smaller nonprofits; super-small teams, non-traditional staffing structures, complex relationships with the Board, you name it.

If you’re interested in doing this for your organization, get in touch by filling out the form.  We’ll get in touch with you right away so we can talk about whether this would be a fit for you.

▼ Find Out More

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Yes! I’m interested in Major Donor Consulting. Please contact me — and here’s a little bit about why I think this might be a good fit for my organization:

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