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LIVE + FREE STRATEGY SESSION WITH JIM SHAPIRO
Thank-U-Ary: Start 2027 with an Attitude of Gratitude
Thank-U-Ary: Start 2027 with an Attitude of Gratitude
Tuesday, December 8, 2026 at 2pm ET, 11am PT
Tuesday, December 8, 2026 at 2pm ET, 11am PT
Seating is limited so act fast!
You worked hard on your year-end campaign. And your donors gave generously. But once January comes around, many organizations go quiet.
They assume donors need a break. And that’s a mistake that costs money.
But the organizations that spend January thanking their donors are the ones that keep their donors giving.
The weeks right after a gift are when your donors feel most connected to your mission. That's the moment to affirm their decision, tell them their gift mattered, and make them feel like the generous person they are. Miss that window and you're starting from scratch when you Ask again.
Jim and Sarah have been talking about Thank-U-Ary with clients for years. January is your month to make donors feel genuinely great about the gift they just made – and the organizations that do it well keep their donors giving year after year.
They assume donors need a break. And that’s a mistake that costs money.
But the organizations that spend January thanking their donors are the ones that keep their donors giving.
The weeks right after a gift are when your donors feel most connected to your mission. That's the moment to affirm their decision, tell them their gift mattered, and make them feel like the generous person they are. Miss that window and you're starting from scratch when you Ask again.
Jim and Sarah have been talking about Thank-U-Ary with clients for years. January is your month to make donors feel genuinely great about the gift they just made – and the organizations that do it well keep their donors giving year after year.
In this free strategy session, Jim Shapiro and Sarah Lundberg will cover:
In this free strategy session, Jim Shapiro and Sarah Lundberg will cover:
What to say to your major donors in January – and how to use the thank-you conversation to plant seeds for the year ahead
The kind of emails that make your mass and mid-level donors feel personally seen – even when they're going to thousands of people
A complete Thank-U-Ary touchpoint plan for every level of your donor file, with specific language and timing for each group
STRATEGY SESSION DETAILS:
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Tuesday
Tuesday
December 8, 2026
2pm Eastern
11am Pacific
11am Pacific
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DAYS - -
HOURS - -
MINUTES - -
SECONDS
Presented by
Presented by
Jim Shapiro
Jim Shapiro
Co-Founder
Jim Shapiro is the fundraising coach you’ve always wanted, the proven Sherpa who can help you get to the top of the mountain. Jim has 30 years’ experience raising money, including serving as the VP of Development for a global $100m nonprofit. He co-founded The Better Fundraising Co. to help small-to-medium nonprofits raise more money.
Sarah Lundberg
Sarah Lundberg
Senior Fundraising Advisor
Sarah is a lifelong Midwesterner living in Grand Rapids, Michigan. She has been part of the nonprofit world for over 18 years, most recently as Director of Marketing and Communications at an international ministry. She recently earned her Fundraising Management Certificate from North Park University in Chicago.
PO Box 1563 Edmonds, WA 98020 | info@betterfundraising.com
© 2026 The Better Fundraising Co.