A lively and useful interview with Jeff Schreifels of Veritus Group and co-author of the excellent Veritus Group Blog.
We talk about the differences between raising funds from major donors and raising funds in general (there aren’t many differences). Also, the “secrets” of major-donor fundraising are hardly secret at all.
Peter Drucker said “What’s measured improves.” Want to improve your fundraising? Here are the two most important things to measure:
There are a lot of other key performance indicators in fundraising, but if you measure (and thus improve) these two numbers, your fundraising program will be in fine shape.
Don’t miss these insights from the front lines of fundraising!
I know Roger Craver. Roger Craver is a friend of mine. And frankly, we are no Roger Craver.
But we think you’ll get a lot from this podcast nevertheless, as we’ll show you how to stop wasting time, money and energy jumping from one fundraising tactic to the next and instead focus on what matters: Your relationship with your donors and your fundraising offer. When you understand those two things, you’ll be better at choosing the right fundraising tactics, and you’ll be much better at making any tactic fulfill its promise.
In this not-to-be-missed interview, fundraising legend and co-editor of The Agitator discusses donor retention, the importance of social media in fundraising, and how things have changed in our profession over the years. This discussion will fill your brain with ideas. Note: somewhat salty language!
Why do your donors leave? For the most part, it’s your fault — the things you do (and don’t do) drive away donors. But there’s a lot you can do to keep donors happy, engaged, and giving. We look at some of those smart fundraising moves in this podcast and the previous one.
We are looking at donor retention research posted here: Why donors stop their support.
Why do your donors leave? Here’s the bad news: It’s mostly your fault. The good news: There’s lot you can do to keep them engaged and giving. We look at some of those smart fundraising moves in this podcast and the next one.
We are looking at donor retention research posted here: Why donors stop their support.
On January 30 we presented “Ask, Thank, Report, Repeat” at the Northwest Development Officers Association conference. It was a real thrill to be asked to present, to meet new people, and to meet people who have been following Better Fundraising For All.
We spoke about how following a rhythm of Ask, Thank, Report, Repeat increases revenue and builds relationship with your donors.
If you’d like a copy of our presentation, as well as a copy of the Annual Fundraising Planning spreadsheet we showed at the conference, just sign up on the right!
Steven was recently featured in Movie Mondays talking about how he improved performance for a nonprofit’s newsletter. If you want your newsletter to raise more money, watch the 7-minute video and apply the three principals!
We trained several organizations in 2012 on our fundraising system; Ask, Thank, Report, Repeat. The system quickly shows why most fundraising isn’t very effective and then just as quickly shows you how to raise more money right away. Take a look at this 1-minute video of Jim and we look forward to sharing more with you in the weeks ahead!
Ask, Thank, Report, Repeat from Steven Screen on Vimeo.
Here's Jim Shapiro summarizing how the Ask, Thank, Report, Repeat system helps you raise more money – especially for Major Donors.