Fundraising is Beautiful – 5 Reasons Donors Leave


 5 Reasons Donors Leave

Our very own, Steven Screen, co-hosts the podcast at Fundraising is Beautiful with Jeff Brooks.  Here is one of their recent posts.

Donor retention is down across the fundraising industry. Here are five of the most common causes of donor attrition — and what you can do to overcome them:

  1. Poor receipting
  2. Not enough communication
  3. Not enough reporting back
  4. Online and offline communications out of sync
  5. Acquisition and cultivation out of sync

The good news: You can change each of these attrition-driving things!

Listen to the podcast here: 5 Reasons Donors Leave

Jim Shapiro

Jim Shapiro is the fundraising coach you’ve always wanted, the proven Sherpa who can help you get to the top of the mountain. Jim has 30 years’ experience raising money, including serving as the VP of Development for a global $100m nonprofit. He co-founded The Better Fundraising Co. to help small-to-medium nonprofits raise more money.

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