How to conduct interviews that get you the fundraising stories that stir your donors’ hearts

Fundraising is Beautiful Podcast

We all know how important it is to tell great stories in fundraising. Those stories almost never drop out of the sky! We have to go and get them.

In this quick discussion, you’ll get some great interviewing tips, including:

  • Know what you want to get what you want.
  • Dealing with language barriers and working with translators.
  • “Lead the witness.”
  • The “Columbo” technique.

And more. Don’t miss this opportunity to collect the best stories.

Steven

Steven Screen is Co-Founder of The Better Fundraising Company and lead author of its blog. With over 25 years' fundraising experience, he gets energized by helping organizations understand how they can raise more money. He’s a second-generation fundraiser, a past winner of the Direct Mail Package of the Year, and data-driven.


One comment on “How to conduct interviews that get you the fundraising stories that stir your donors’ hearts


  1. This was short, but extremely helpful! I make just two or three trips a year to interview beneficiaries, so the stakes are high when I sit down with them for their stories. Thank you.

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