You say it’s your anniversary: How to make it work for fundraising

Fundraising is Beautiful Podcast

Most of your donors don’t care that your organization has been around for a nice round number of years. That’s why Give to us because it’s our 25th and we’re awesome is a lousy way to raise funds.

But there are some things you can do to leverage your anniversary into more revenue. We discuss four cool things you can do that will turn that otherwise meaningless milestone into good things.


Steven Screen is Co-Founder of The Better Fundraising Company and lead author of its blog. With over 25 years' fundraising experience, he gets energized by helping organizations understand how they can raise more money. He’s a second-generation fundraiser, a past winner of the Direct Mail Package of the Year, and data-driven.

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