Your Annual Fundraising Plan


Have you built your fundraising plan for 2016 yet?

If not, now is the time. And the best place to start is to look back over 2015 and evaluate your fundraising effort. What worked and what didn’t?  Why or why not?

If you want more help building your 2016 fundraising plan, go watch this video right now. It short and will give you a simple approach to building an annual fundraising plan that raises more money every single year.

The video will also share with you one of the big secrets that most small- to medium-sized nonprofits don’t know; if you did something that worked really well last year, do it twice or three times this year.  It may feel to you like you can only do it once.  But if donors liked and contributed to it that’s a great sign that you can do more of it.


Steven Screen is Co-Founder of The Better Fundraising Company and lead author of its blog. With over 25 years' fundraising experience, he gets energized by helping organizations understand how they can raise more money. He’s a second-generation fundraiser, a past winner of the Direct Mail Package of the Year, and data-driven.

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