Are you confident in your fundraising abilities and plan? If you are like most fundraising professionals, your answer is – – “Well . . . kind of.”
Most fundraisers I work with know they need to raise more money. They are familiar with the tools and resources that raise money. But if they take a step back and really think about it – they aren’t that confident and they know they could do better.
So how do you gain confidence in your fundraising? Try these things:
- Learn from experts in the field of fundraising, specifically experts that have tested assumptions and have data to support their findings. Here is a list to the top 100 fundraising blogs. Find one you haven’t read before, and go learn from some of the top people in the field!
- Track the results of everything you do, and only repeat what worked the best. This goes for email, direct mail, major donor work, and events. You can’t be confident unless you really know what worked and what didn’t.
- Review your fundraising to see if you are Asking powerfully, Thanking emotionally, and Reporting with gratitude. If you’re not doing each of those three things well, we’re confident you could be raising more money.