See & hear my AFP International presentation on Storytelling

Donors are heroes.

I was honored to give a presentation called “Storytelling for ACTION” at the AFP International conference in New Orleans this spring.

But even if you weren’t there, I want you to be able to use these strategies to raise more money. So I’ve recorded the presentation and have a video of it for you today.

Many of the ideas you’ll hear me describe are the same ones that are in our free Ebook (you’ve downloaded that, right?). But in the presentation, I provide more examples and give tips for how you can start raising more money immediately.

The session was called “the breakout session of Day 1 of the conference” by a high-ranking AFP member. I hope it is as helpful for you as it was for the folks at the conference!

Our Goal This Month

If you’d like coaching for how your organization can raise more money by telling stories more effectively, get in touch. Or we can even create your Asks and Reports for you. For less than the cost of an employee, we can improve your fundraising materials, raise you more money, and free up internal resources!

VIDEO: Improve Your Donor Newsletter Today


Your Newsletter is the “Report” in Ask, Thank, Report, Repeat.  It is where your donors find out if giving your organization a gift was a good idea – or not.

And if you are like most fundraising directors, you are about to create a donor newsletter.  Because this is the time of year when many organizations Report back to donors.

Hopefully, you’re Reporting to them the amazing things that happened because they gave a gift to your charity – not just bragging about the things your organization has been doing.

Remember, your donors gave you their money but they don’t know what happened to their gift after you received it.  But they need to know if you ever want them to give another gift!  So your newsletter’s “one job” is to show donors the impact of their gift.

Last February we posted this video that shows how to improve your donor newsletter.  It’s just 3-minutes long and is a great summary plus useful tips as you create your next newsletter.

Click here to watch – and then go Report to your donors and raise more money!

Raise More Money This Time of Year!

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Now is the time to leverage the year-end fundraising season and get the most out of your fundraising!

This video shows you a simple plan that will help you maximize your fundraising efforts by the end of the year.  We show you the three main things you need to do, and we list them in order of importance.

This video is a little longer than most of our videos because the things we share with you are so essential to successful year-end fundraising.

By the end of the video you will know exactly what to do to take full advantage of this fundraising season and how to honor your donors in the process.

Watch the video now!

Video: Make The Most of Your Thank You Process


The fall fundraising season has begun, so we would like to show you how to maximize revenue and maximize donor happiness by leveraging the “Thank” from the Ask, Thank, Report, Repeat rhythm.

Your receipts and thank you notes are the first sign to a donor that you received their gift and you appreciate them for giving. In this video you will learn how make the most of your thank you process so that your donors are ready to give another gift in December.

Watch this video right now! It will be the most fruitful 3-minutes of your day and will give you very specific things to do now to improve your thank you notes.

Video: You Can Fix Your Fundraising!

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Do you feel like your fundraising is broken? Like you are caught in a fundraising rut or that you donors are confused by the variety of fundraising messages you send them?

Then this video is for you.

You’ll see why most fundraising is broken — and what you can do to fix it.  After you watch, you’ll know how to improve your donor communications, honor your donors and ultimately raise more money!

Don’t waste another minute wondering why your fundraising isn’t work.  Stop what you are doing right now and watch this video.

It’s just 4 minutes long – but it could be the most important 4 minutes you’ll spend this fall!

Video: Raise More Money This Fall!


Now is the time to start developing your plans to raise more money this fall!  To help you get started we put together this 5-minute video just for you.

Fall is the start of your busy fundraising season. In this video we tackle the most important, big picture questions that fundraising friends like you have about how to raise more money.  The goal of the video is to help you upgrade your fundraising so that you raise more money this fall and into the end of the calendar year.

It’s just 5-minutes long, so take time right now to upgrade your fundraising.

Click here to watch the video right now!

How To Use Your Summer To Prep For a Successful Fall Fundraising Season


We put together this 4-minute video just for you.

Work at most nonprofits slow down over the summer, so this is a great time of year to prepare for your busy fall fundraising season.

The video shows you what successful organizations do in advance, during their summer, to get ready for fall fundraising for all of your donors – majors donors included!

After you watch, you’ll know how to spend your summer but not your vacation! – preparing to raise more money later this year.

It’s just 4 minutes long – but it could be the most important 4 minutes you’ll spend this year – especially in regards to your major donor fundraising! Watch the video now.

How to Avoid Your Summer Fundraising Slump


We put together this 3-minute video just for you.

If your nonprofit organization is like most, you are about to enter into the slowest time of the fundraising calendar.  Summer.

In this video we show you how to avoid your summer fundraising slump. You’ll learn the strategies and tactics similar organizations use to raise more money during the slow summer months.

As a bonus, if your fiscal year ends on June 30th, we show you how to do a quick “Fiscal Year End” letter/email that will reliably raise funds. (This is one of those campaigns that never seems like it will work, yet always does!)

This is your time to embrace and overcome your summer fundraising slump.  You can do it!  Watch the video now.