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The Better Fundraising Blog

True Believers, Casuals, and Onramps

Insiders.

Is your organization’s fundraising “casual donor friendly” ?

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Recent Posts


A story is an ‘ingredient’ in your fundraising, but it’s not the main dish…

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How to identify and price a specific part of your work, in order to make your organization more accessible to donors…

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Specific-general.

The Magic of ‘Specific and Low-Cost’

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Difficult joy

Difficult and Joyful

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Bad news.

Bad News is an Opportunity

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Cry for help.

Appeal vs Appealing

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Appeal focus.

Focus Donor Attention on the Near Future

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Middleman.

‘But We Don’t Actually Do the Work’

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