Love Your Donors!


The only way you can love your donors is to know who they are. Look back over 2014 and identify who gave a gift to your organization. Once you have identified them, thank them. Thank them right now! Pick up the phone, write them a note, stop by their office, and shake their hand. Do whatever it takes to let them know they made a difference in the word by making a donation to your cause.

Valentines day is almost here. This is a perfect time of year to tell your donors that you love them. Send them a Valentine’s card or email. This is a FREE opportunity to connect with your donors and build a deeper mission-driven relationship. As you apply the Ask, Thank, Report, Repeat rhythm you are looking for simple ways to connect with your donors without asking them for money. The Love Your Donors concept during the Valentine season is one of those ways.

To learn more about Ask, Thank, Report, Repeat watch this video.

Jim Shapiro

Jim Shapiro is the fundraising coach you’ve always wanted, the proven Sherpa who can help you get to the top of the mountain. Jim has 30 years’ experience raising money, including serving as the VP of Development for a global $100m nonprofit. He co-founded The Better Fundraising Co. to help small-to-medium nonprofits raise more money.

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